Digital Marketing

Overview

About Us: Pralcka Machinery Manufacturing Company is a distinguished leader in the production of high-quality industrial machinery serving sectors such as [mention specific sectors, e.g., construction, mining, etc.]. With a legacy spanning over 38years of excellence, we are committed to delivering innovative and reliable solutions to our clients worldwide.

Job Description: As a Digital Marketing Specialist at Pralcka Machinery Manufacturing Company, you will play a crucial role in enhancing our online presence, reaching a broader audience, and driving business growth. You will lead digital marketing efforts, including SEO, content strategy, social media management, and online advertising.

No. of Vacancies
1
Specific Skills
  • Excellent written and verbal communication skills.
  • Creative thinker with the ability to develop engaging and innovative content.
Responsible For
  • Develop and execute comprehensive digital marketing strategies to drive traffic, engagement, and conversions.
  • Conduct keyword research and implement effective SEO techniques to improve organic search rankings.
  • Create and manage compelling content across various digital platforms, including website, blog, social media, and email marketing.
  • Plan and execute paid advertising campaigns (Google Ads, social media ads, etc.) to maximize ROI and reach target audiences.
  • Monitor and analyze website analytics, campaign performance, and customer behavior to make data-driven decisions.
  • Manage and grow the company's presence on social media platforms, ensuring consistent branding and engaging content.
  • Collaborate with cross-functional teams, including sales, design, and content creation, to align marketing efforts with business goals.
  • Stay up-to-date with industry trends and emerging digital marketing technologies.
Job Nature
Full Time
Educational Requirements
  • Bachelor's degree in Marketing, Digital Marketing, or a related field.
  • Proficiency in SEO, content marketing, social media management, and online advertising.
  • Strong analytical skills and proficiency in using web analytics tools (Google Analytics, etc.).
Experience Requirements
0-3
Other Benefits
  • Competitive salary package with performance-based bonuses
  • Health, dental, and vision insurance
  • Retirement savings plan
  • Paid time off and holidays
  • Opportunities for professional development and training
Job Level
Sr. Position